June 24, 2022
An expansion on Wescom CU CEO Darren Williams’ recent presentation at the Corelation Client Conference by WESCOM RESOURCES GROUP President Dave Cerwinski. When I joined the credit union movement in 2006, credit unions had about an 8% share of the overall US banking market.
April 28, 2022
It’s been a couple of years since some of your members came into your credit union branches on a regular basis, thanks to COVID 19. How are you welcoming them back? According to a survey by software company EPAM Systems, even during the pandemic, 79% of consumers used a branch in 2021.
March 7, 2022
Brand is more than a logo. It’s not transaction marketing simply sent to provide a shot in the arm to get loans flowing. Your credit union’s brand represents who you are, what you do and why you do it. Digitization and transformation are increasingly critical for efficiencies, capabilities and yes, brand.
August 24, 2021
Phrases like ‘the new normal’ and ‘Zoom fatigue’ are some of the hottest of 2020 and 2021, since COVID-19 hit the U.S. Another: The branch is dead. Long live the branch! Branches have changed and will continue to evolve, but members – regardless of age – will always need them for more consultative financial services.
July 6, 2021
Credit union branches were among the many business outlets forced to close their doors to the public during the COVID-19 pandemic, but now branches are opening back up again! After a year of primarily digital banking, how can credit unions keep their branches relevant? Credit union branches are alive and well.